The sole target of every blogger or web developer is to build a successful and trending blog or website. But before you can create or build a successful website that will boom as you desire, there are some tips you need to know, understand and apply. In this tutorial article, I will explain some of these success tips especially for bloggers and some things you must consider before creating a successful blog or website. I will also reveal how to boost your site traffic for free.
Here are some of the things that determines how successful your blog or website will be. Therefore, you need to put them into consideration before you even start creating a blog or website.
- Considering the niche/category of the blog or website
- Choosing the design platform/script language
- Choosing a good domain name
- Choosing a good blog template
- Writing engaging and detailed blog posts and articles
- Writing guest posts/sponsored posts
- Promoting your blog or website
Now, I will elaborate each of these tips. Let’s get started!
Considering The Niche/Category Of The Blog Or Website
This is the first and foremost thing to consider because it will also help you to make the right choice for the subsequent listed tips above. You must first conclude to build a blog or website on a particular niche. Niche is the category of information you intend to provide on your blog/website. In order to create a successful blog, you must first choose a trending niche and also have passion for that niche.
Some of the trending unsaturated niches/categories are: Fashion, Health and fitness, Online food recipes, Sports and gaming, etc. Most people don’t succeed in blogging because they chose the wrong niche or because they don’t have passion for the niche they chose. Don’t choose a niche just because you have passion for the niche. Don’t open a blog and start writing the story of your life unless you just want to blog for fun!
You might find it very difficult to succeed if the niche is already saturated. Also, a niche might be trending but is already saturated because many people blog on the niche. A new blog might find it difficult to gain fame, grow or become noticed in such a niche. Imagine a new blog that is in the same niche with Microsoft website. Imagine how many years it might take it to gain fame and how far it fame will go! Some of the trending saturated niches are: entertainment and celebrity news, tutorials, etc.
Don’t try to combine so many niches in one website. You can combine about 3 similar niches. But if possible, maintain one niche. It helps your site to gain fame faster.
Choosing The Design Platform/Script Language
Once you have decided and concluded on the category of your blog, the next thing to consider is the design platform of your blog or website. By design platform, I mean where you will host your website and the script language to use. For a blog, the 2 most popular platforms are blogger and wordpress.
Blogger.com is a free platform provided by Google to help those who have the passion to own a blog but don’t have the money or the knowledge of how to code or build a website from scratch. One of the advantages of this platform is that you don’t need to buy a hosting. Google hosts your blog for free.. in order to use or create a blog on blogger, you must have an active gmail account. You can always create one for free at gmail.com. Check out How To Create And Setup A Blog On Blogger. Blogger offers a free “.blospot.com” domain name extension. But you can always buy and use a custom domain name which does not include the “.blogspot”.
The second popular platform for a blog is wordpress. Wordpress is a free Content Management System (CMS). It also offers a free”.wordpress.com” free domain name extension you can use until you decide to buy a custom domain name for your blog. It can also be used to create a full complex website, unlike blogger. Another advantage that wordpress site have over blogger sites is that that there many wordpress plugins that help you setup or manage your blog or website.
One of the disadvantages of wordpress CMS over blogger is that you must buy a hosting plan before you can use a custom domain name. The domain registrar I recommend for you is godaddy.com. They have many packages that suits your plan.Before you decide to host your site with a hosting company, first check the features available in the hosting plan you are opting for especially the band width. Go for a plan that as high band width if you are planning to build a huge website with many media like movie, audio, etc.
Choosing A Good Domain Name
When you have decided on the design platform and scripting language to use, the next important thing to consider is to choose a good domain name. A domain name is a unique URL that directs people to your website or blog when they type it in a web browser. For example, the domain name for this website is www.microsofttut.com. Domain names are usually renewed annually. There are other available domain extensions apart from “.com” such as “.net”, “.edu”, “.org”, “.info”, etc.
A good domain name will help your blog or website to gain fame easily. Here are some of the things to consider that will help you choose a domain name for blog/website:
- Avoid too long domain names
- Avoid names that have many spelling options/alternatives
- Avoid names that start with numbers
- Choose a name that will be easier to remember.
Choosing A Good Blog Template
Next is to choose a blog template that will suit your site design and which is also optimized to help your site rank well on search engines. Here are some of the things to consider when choosing a template for your website or blog:
- How SEO friendly it is
- The load time or loading speed of the template
- How user-friendly it is, especially in its mobile view because up to 80% of traffic these days come from mobile phone users.
- The colour combinations used in the template.
There are many templates available, both free and paid (premium) versions offered by many websites. The website I recommend is soratemplates.com. They have user friendly and SEO friendly blog templates. You can also design your website or template from scratch if you are good in web development.
Writing Engaging And Detailed Blog Posts And Articles
Engaging and detailed blog posts and articles help your site to rank well on search engines. Search engines like google determine how engaging an article or blog post is by how long visitors spend reading the article because your site visitors will only spend much time reading your blog post if and only if they find it helpful, informative and useful. Avoid copying articles from other similar websites - Plagiarism. It harms the overall ranking of your website on search engines. Carry out extensive research before you write your post articles. This will help to improve the uniqueness and usefulness of your website or blog.
An engaging, unique or useful post must not necessarily be too long. An article can be long without being useful or engaging. An engaging blog post or article must contain some lively, meaningful and unique points such that your page visitors will not fell bored or tired. It can contain links to other pages where some terms are explained better. But don’t overdo it so that it does not increase your page’s bounce rate.
Writing Guest Posts/Sponsored Posts
This is another point that helps to boost the overall ranking of your blog or website. Write guest posts for bigger blog in the same or very similar niche with your blog or website. If you are promoting a product, write sponsored post to bigger similar blogs or websites. This will help to increase the visibility and audience reach of your blog.
Some websites accept guest posts for free while others require that you pay a one-time fee. This website, Microsoft Tutorials also accepts guest posts and sponsored posts from related websites or blogs. You can check out our Guest Post and Sponsored Post Requirements.
Promoting Your Blog Or Website And Blog Posts
Blog/website promotion is one of the proven ways to reach to more audience. There are many media where you can promote and advertize your site or post articles.
Google Adwords is one of the media where you pay google to advertise your website or post articles on their search engine. This will help to boost your site or post search engine ranking.
Another means for promoting your blog is through social media like facebook, twitter, linkedin, etc. You can run ads on these social media since they are already popular and have millions of users. This will help expand your audience reach.
I know you have some suggestions and questions on these 7 important tips or steps to building a successful blog. I will glad to hear it in the comment section below.
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